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Clothing
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Nanamica is a Japanese outdoor lifestyle brand that was founded in 2003 by Eiichiro Homma. The name "nanamica" is a combination of two Italian words - "nana" (seven) and "amica" (friend) - which symbolize the brand's vision of creating lasting and trustworthy products that will be cherished like true friends. Eiichiro Homma, with a background in design and a passion for outdoor activities, sought to establish a brand that would combine functionality, style, and urban sensibility. Nanamica's mission was to create outdoor clothing and gear that could seamlessly blend into everyday life, appealing to both outdoor enthusiasts and fashion-conscious individuals. The brand's early collections focused on utilizing cutting-edge materials and innovative technologies in their garments, providing enhanced performance while maintaining a clean and sophisticated design aesthetic. Nanamica's use of GORE-TEX® and other high-performance fabrics showcased its dedication to functional yet fashionable outdoor apparel.
Nanamica has gained international acclaim and has a strong following among fashion-forward consumers who appreciate their attention to detail, high-quality craftsmanship, and versatility. The brand's commitment to blending outdoor performance with contemporary aesthetics has allowed them to carve out a unique niche in the outdoor lifestyle market.