- The Curatorial
- Brand Index
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Clothing
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Founded in 1985 by Massimo Osti, there is more to Stone Island than those ubiquitous logo badges. A master in textile, and innovator of dye and surface treatments, Massimo Osti changed the way clothing fabrics could be used to pioneer garments which break the mood of activewear and sportswear look-without sacrificing quality and performance. An Icon of sportswear and trailblazer of cutting edge, specialized garment treatments, the brand is loved by the regular man for its durability and cutting edge technology, and loved by the fashion enthusiast for its versatile styles, beautiful cuts and iconic colours. Having immediately become a cult phenomenon, still today it maintains its position as a contemporary point of reference for younger generations.