LADY WHITE CO.
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About LADY WHITE CO.
Lady White Co. was established in 2015 by Phillip Proyce in Los Angeles, beginning with a focused ambition: to perfect the classic white cotton T-shirt. What started as a study in fabric, fit, and construction quickly evolved into a full sportswear collection—one rooted in American tradition but reinterpreted with contemporary restraint. From heavyweight hoodies and pique polo shirts to sweatpants and coach jackets, every Lady White Co. garment carries a consistent aesthetic—clean, quiet, and minimal, built on structure and timeless silhouettes.
The brand is deeply committed to local manufacturing, with nearly all production taking place within a 10-mile radius of their headquarters. Lady White Co. collaborates with family-run factories and uses U.S.-grown cotton, often sourced from North Carolina and California. They also work closely with mills to create custom fabrics that emphasize durability and weight, hallmarks of their understated yet premium feel. This emphasis on American supply chains and high-quality fabrication reinforces their mission to bring back the thoughtful rigor of mid-century sportswear.
Lady White Co. avoids seasonal trends and rapid turnover in favor of a slow, purposeful approach to design. Each piece feels considered—tailored for everyday wear while maintaining a strong sense of utility and form. As they approach a decade in business, Lady White Co. has solidified its reputation as a quiet force in American menswear, valued by those who seek subtlety, quality, and an enduring sense of style.